Welcome to the media room for The Way To Greatness!

Thanks for visiting our media room. We take your time very seriously and we don’t believe in wasting one second. If you’re interested in scheduling an interview please complete the form below. If you need to get in touch with us immediately (24 hours or less) please email chris@leadlifebig.com or call/text (770) 715-8280. If you’re on a deadline, include your phone number too and our team will call you back quickly.

Below you’ll find helpful information that will answer many questions prior to interview engagements. I wanted to help you on the front-end as much as possible. I look forward to connecting.

You can also click HERE for a downloadable PDF version of this page. 

—Chris McClure

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About The Way To Greatness



If you have ever spoken these words, ever felt the internal battle of wanting more or different, or ever wrestled with yourself to make choices that would maximize your faith, relationships, mindset, finances, or time, THE WAY TO GREATNESS is for you!

You have an enemy ready to steal your peace, kill your dreams, and destroy your life. But there is HOPE!  You have a loving God who has planned a full, rich, satisfying, abundant life for you!

Close your eyes. Imagine your very best life. Know that God has given you this vision.  Yet far too often, somewhere along The Way, you discover the enemy has hijacked the vision God planted within you.

Let THE WAY TO GREATNESS train you to recapture the life God has shown you. Discover The Five Continual Choices That Lead To The GREAT Life.  Access a repeatable action plan to implement every time you need it:  Build Your God-Core, Protect Your Relationships, Renew Your Mind, Manage Your Resources, Maximize Your Time.




Title: The Way To Greatness: The Five Continual Choices That Lead To The GREAT Life

Author: Chris McClure

Publisher: Author Academy Elite

Release Date: September 6, 2019

Retail Price: $14.99 US (Paperback)

Available at: leadlifebig.com, amazon.com, all major online bookstores


BIO: Meet The Way To Greatness Author, Chris McClure


Chris McClure is an author, coach, and trainer who helps individuals learn and implement The GREAT Life Action Plan so they can experience the full, rich, satisfying, abundant life that God created each person to live.

After being called to full-time Christian ministry at the age of 16 and serving more than 20 years as a full-time youth and executive pastor, Chris was called by God to leave what was familiar and comfortable and go into the marketplace to serve business owners and executives through leadership coaching and training.

After much prayer and reflection, while building his business, God gave Chris a message to share with the world through a book, course, and coaching program in 2018 – The Way To Greatness: The Five Continual Choices That Lead To The GREAT Life.

Chris is passionate about helping people learn and apply the principles God laid out for him to pass on to others. Too many people are leading small, mediocre lives when God designed everyone to experience so much more. His call to action for anyone he meets is to Lead Life BIG – Be Intentionally Great.


Why Chris’ Message Is Important


Life Satisfaction Rates Are Decreasing

“One-in-ten Americans say they feel lonely or isolated from those around them all or most of the time, according to a Pew Research Center survey conducted earlier this year. While this is a small share of U.S. adults overall, the share rises significantly for some groups, including those who feel weak ties to the communities they live in and those who are financially stressed.

Personal finances also relate to feelings of loneliness. People who say they are somewhat or very dissatisfied with their personal financial situation are significantly more likely to express feeling frequent loneliness than those who are satisfied with their finances (17% vs. 5%). Similarly, 14% of those who say they don’t have enough income to lead the kind of life they want report feeling lonely or isolated frequently, compared with just 5% of those with enough income to lead their ideal life.” (https://www.pewresearch.org/fact-tank/2018/12/03/americans-unhappy-with-family-social-or-financial-life-are-more-likely-to-say-they-feel-lonely/)

Midlife Suicide Rates Are Increasing

“Suicide has increased in nearly every U.S. state since the late 1990s and now claims about 45,000 lives a year…Suicide rates for the overall population have climbed nearly 30% since 1999 with increased rates among men and women and all ethnic groups. Middle-aged adults had the highest number of suicides and largest rate increases, according to the Centers for Disease Control and Prevention (CDC) in a report published Thursday. 

Earlier research showed that suicides among middle-aged men and women climbed at a higher rate than the overall population. Suicide among men aged 45 to 64 increased 43% from 1999 through 2014. The suicide rate uptick was even higher among women in that age group, though more men died from suicide, the CDC said.

While rates have been historically higher among elderly adults grappling with chronic disease or social isolation, the rising number of suicides among middle-aged adults is a public health concern, said Maria Oquendo,chair of department of psychiatry at the University of Pennsylvania.” (https://www.usatoday.com/story/news/2018/06/08/anthony-bourdain-kate-spade-deaths-middle-aged-suicide/684850002/)

The Comparison Trap Is Ever-Growing

“Judging from her Facebook page, Lisa appears to lead a charmed life. A middle-aged advertising executive, she takes pictures while strolling through London on a European vacation and choosing fresh produce at a farmers market closer to home. Those who spend time with her in person might also think her fortunate. She has a lovely, grown daughter and a devoted husband, and she lives in a handsome New York apartment. An artist at heart, she revels in the city’s cultural offerings and recently had a personal essay published in The New York Times…Yet Lisa’s internal view of her life is much darker. “I have difficult feelings about how I don’t have what I want,” she confesses. “I feel as if I’ve made the wrong choices and fallen short.” Her sense of inadequacy flares especially when she compares herself to friends, colleagues, and people from her past—many of whom linger in her awareness because of social media.” (https://www.psychologytoday.com/us/articles/201711/the-comparison-trap)

God Created Everyone to Live a Full, Rich, Satisfying, Abundant Life

Jesus said in John 10:10 “The thief (Satan) comes only to steal and kill and destroy; I have come that they may have life, and have it to the full.” God has so much more planned for us than most people experience in life.


An Overview of The Way To Greatness 


Excerpt from Introduction (Page xix)

“A few years ago, I found myself searching for a new direction in my life and career. This was a very difficult season for me but, as I look back, it was also a significant season of growth. God was using the challenges of circumstances to move me into new territory and elevate my life to new levels. I learned that difficulties, challenges, and pain are not always indicators of doing something wrong. Rather, God works through them to move us out of our comfort zones into growth zones.”


Action Step 1:    Determine Your Starting Point

Action Step 2:   Define Your Desired Destination   

Action Step 3:   Identify Your Perceived Barriers

Action Step 4:   Create Your Initial Plan

Action Step 5:   Develop Your Daily Disciplines

Excerpt from Choice #1 (Page 2)

“The foundation of The GREAT Life is a solid relationship with God…In fact, the state of your relationship with God has the power to enlarge or diminish your impact each day. Much like abdominal workouts build your physical core which supports your body, spiritual workouts build your God-Core which supports your life.”


Action Step 6:   Assess Your Relationships

Action Step 7:   Discover Your Blind Spots

Action Step 8:   Heal Your Hurts

Action Step 9:  Deepen Your Commitments

Action Step 10: Balance Your Investments

Excerpt from Choice #2 (Page 34)

“Before we take a deep dive into how to protect your relationships, let’s first acknowledge that relationships can be messy. They take much work to make and keep healthy, and they are sometimes draining. That’s the bad news. The good news is that relationships make life worth living…All of the material and financial resources you acquire in your lifetime would have little meaning without the relationships that God gives you.”


Action Step 11: Understand Your Current Mindset

Action Step 12: Identify Your Limiting Beliefs

Action Step 13: Destroy Your Progress Hackers

Action Step 14: Install Your Freeing Beliefs

Action Step 15: Live Your Newfound Clarity 

Excerpt from Choice #3 (Page 68)

“In a world of comparison and distractions, this can be very challenging. The state of your mind can make or break your success in work and life. Your current mindset is so important that God teaches us in His Word that what you think about determines the outcome of your life.”


Action Step 16: Assess Your Assets

Action Step 17: Appraise Your Debt

Action Step 18: Attack Your Debt

Action Step 19: Expand Your Resources

Action Step 20: Embrace Your Freedom

Excerpt from Choice #4 (Page 104)

Stewardship is not a word that many people use today, but it is a critical principle for leading The GREAT Life. Stewardship recognizes that your resources come from God to use for His glory and purposes. Your money is not simply your money. It is God’s gift to you so you can live in a way that honors Him…In order to experience The GREAT Life, you must learn to manage your resources well. You must become a wise steward of all God has given you.”


Action Step 21: Evaluate Your Schedule

Action Step 22: Clarify Your Priorities

Action Step 23: Create Your Plan

Action Step 24: Command Your Plan

Action Step 25: Enrich Your Life

Excerpt from Choice #5 (Page 140)

You have a limited number of days on this earth. From the day you were conceived, the countdown clock started ticking. While you may not know how many years you will live, God does. He wants you to make the most of your days. He wants you to live an effective life that honors Him and helps others know Him… Are you making the best use of your limited, precious time? Are you walking wisely each day? Are you redeeming the time or are you simply spending it?”




“You can now make the choice to lead your days with intentionality.” Exactly what I intend to do since I now have the tools, resources, and reassurance. Uplifting. Inspiring.  Encouraging and Convicting. The Way to Greatness will be my go-to-guide for many years to come. Chris McClure nails the call to action in this 5 step guidebook to a GREAT life! It’s a must-read…and re-read… and re-read!”

— Beverly Oswalt, Realtor, Irongate Inc. Realtors

& Executive Director of Life Inn His Image (Dayton, OH)

“The Way to Greatness is a brilliant contemplation of ancient and current day wisdom simply compiled for practical instruction.  Chris McClure has a unique ability to connect the dots of God’s Word and enhance the reader’s journey to the application of truth in their lives. The compilation contained in the Way to Greatness has helped me contextualize the renewal of my mind to create a better life for my family and me. The processes of making complex wisdom simple will lead to life change for every reader.”

— John McCarthy, President, AGI Hospitality & Recruiting

“Chris McClure’s The Way to Greatness is a must-read for anyone who wants to not only be a better version of themselves, but truly wants to be GREAT. You can’t help but be challenged by the thought-provoking questions on the pages of this book. If you’re looking for a life-altering experience, this is the book for you!” 

— Mary Valloni, Author of Fundraising Freedom

“Jesus tells us He has come to give us an abundant, full life. However, if you’re anything like I was, you’ve found yourself wondering how to tap into the abundance Jesus tells us is available in Him. Chris has done an amazing job at laying out a step-by-step process for how to discover the GREAT life God has set up, in advance, for you to walk out. I believe with this book and some focused time in prayer, you can unlock the abundant, full life Christ came to give you.”

— David Robertson, Kingdom Business Coach at TheDavidRobertson.com

“Chris McClure is one of the greatest, most humble, and passionate men I know. He has spent countless hours sharing wisdom and coaching direction in my life as well as many others. It is not surprising that he has written a book about greatness! “The Way to Greatness” offers practical solutions and everyday steps to walking in the abundance with which God has planned for your life. Chris runs after the heart of God with such a love for His goodness, it flows into the message of this timely book. I challenge you to read this amazing guide and be transformed with its message. You will be richly blessed! I know I have been!”

— Aurora Newton, Founder of Assert Now, Inc.; Coach, Counselor, Speaker, and Author of Wait For It…Walking In Faith

“In this thoughtful book, Chris McClure builds a bridge from the world’s typical concept of “greatness,” to the Way God has destined for us. Right from the start, Chris reminds us to focus on a “core” identity and trajectory that is spiritually grounded.  He also emphasizes the invaluable nature of relationships, so often overlooked in our transactional world of immediate gratification. You’ll also enjoy Chris’ fresh perspective on stewardship, moving far beyond the “treasure” message we usually hear, to the importance of stewarding our thoughts and our time.  This is a practical book, with insights and reflections that you can apply right away.”

— Chuck Proudfit, Founder, At Work On Purpose


Sample Interview Questions


  1. Why did you write the book The Way To Greatness?
  2. What is the book about?
  3. Who is this book for?
  4. Why should they read it?
  5. What drove you to write a book?
  6. You write about five distinctly different areas of life in the book. Can you tell us about that?
  7. How long have you been studying and practicing the “choices” you write about in the book?
  8. What is “the way to greatness” and how did you arrive at that title?
  9. What did you learn as you wrote this book?
  10. What is the benefit for people to actually read this book?
  11. What are the ways we can connect with you?
  12. When is the book available?
  13. Where can our audience get their copy of THE WAY TO GREATNESS?


I commit to making you shine and your audience my focus.

I’m deeply honored by your interest in an interview. I’ve done many of them. When I’m doing our interview it’s the most important thing in the world to me. I’m committed to making you the hero and your audience the focus. I’m here to serve you, not the other way around. I know if I do my job well your audience will feel valued and interested in these topics:
  • How to live a God-centered life
  • How to have and protect healthy relationships
  • How to develop an enthusiastic mindset
  • How to become a good manager of the assets God gives them
  • How to maximize their time so they can make the most of their lives

I’ve created this online media room to make your job easier. If you need anything else, please email me: chris@leadlifebig.com

When I’m interviewed by the media, I often point my audience back to our interview. This coverage includes my Facebook page, Twitter followers, and my email list.